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Leveraging Free-to-Play to Enhance Cross-Selling in Online Gambling with John Smith
The online gambling market is highly competitive, and operators need to constantly come up with new ways to stay relevant. Free-to-Play (F2P) experiences are a smart strategy in this environment. F2P
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Leveraging Plug & Play Predictions for Omnichannel Campaigns
AI is the revolution, per se. But it's about tailor-made AI solutions that change the game. And it’s InfinityAI that is revolutionising omnichannel marketing for operators. As it leverages predictive
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What is InfinityAI and What it Means for Operators
Everyone is talking about AI, but understanding how it transforms industries, especially with predictive analytics, is another story. Artificial intelligence is changing how data is interpreted,
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When to send app push notifications. A practical guide.
App push notifications have an average engagement rate of 10% across all industries. This makes it a highly effective marketing channel, especially when combined with a complementary channel the app
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Sports Betting & Gaming: How brands are driving revenue through increased multi-channel engagement
Brands within the Sports Betting and Gaming industry are placing a higher emphasis on customer engagement to drive revenue. With 97% of their customers betting online, it is easy to understand why
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5 Reasons why the App Inbox is the Perfect companion to Push Messaging
Push notifications are a great way of interacting with your most valuable app users and driving them back into the app to complete key actions. But their reach is ultimately limited to users who have
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