Data Protection
GDPR and what it means for Email Marketing
From the 25th of May 2018, the new General Data Protection Regulation (GDPR) will have a direct impact on any business or organisation that uses personal data belonging to EU citizens. If you use email marketing for your business, it is vital that you understand the new European law concerning data privacy. What is GDPR? [...]
GDPR and its Importance for The Travel Industry
In recent years, there have been extraordinary changes in the purchase of travel and transport services, from consumer habits to the channels utilised. This has led to the role of traditional travel providers, from airlines to travel agencies to utility transport companies, been dramatically changed. Digital services have become the preferred consumer choice in the […]
GDPR – The Practicalities of a New Reality
There are now about 380 days until GDPR is ‘the new reality’ and becomes law across the EU Member States. Companies are carefully reviewing the legislation, working to understand what GDPR will mean for them as Data Controllers, Data Processors, or in some circumstances both. In this article – I’ll talk in practical terms considering the […]
Survive and Thrive in the new GDPR environment
There is much talk right now across many industry verticals from Financial Services and Fintech to Transport and Retail about the General Data Protection Regulation (GDPR) Many articles reference the significant fines of 4% of annual global turnover or €20 million, whichever is greater. Lots of references are being made to Customer Consent, The Right […]