Login
Book a demo

Experience XP at your own pace, try our interactive demo

Click Here

customer-experience

feature-img
customer experience
Nov 1 2019
7 min
In-play Betting and Real-Time Engagement for Sportsbooks
We’ve written before about the importance of real-time marketing and engagement for all industries, but there’s an extra level to all of this when it comes to sportsbooks and casinos; in-play
Read more
feature-img
customer experience
Oct 24 2019
11 min
How to develop a mobile-first approach to marketing
What is a mobile-first approach to marketing? Mobile-first, or mobile-centric, marketing is about making your brand’s mobile touchpoints the focus of your efforts, curating personalised, real-time
Read more
feature-img
customer experience
Sep 17 2019
9 min
In-app messages for mobile marketers
What is in-app messaging? In-app messages are delivered to the customer while they are using the app. This means you are connecting with your audience at the perfect time; when they have already
Read more
feature-img
Apple
Jul 8 2019
11 min
When to send app push notifications. A practical guide.
App push notifications have an average engagement rate of 10% across all industries. This makes it a highly effective marketing channel, especially when combined with a complementary channel the app
Read more
feature-img
customer experience
Jan 7 2019
9 min
Customer-Data Warfare: How banks can create better experiences and fire back against the challengers
At a recent European Digital Banking Summit, our CTO Kevin Collins told an anecdote from his personal experience that underlines the threat to incumbent banks posed by the challengers. As he was
Read more
feature-img
customer experience
Aug 25 2016
2 min
In-App Messaging 101: How to Drive Consistent Mobile Engagement
In today’s increasingly complex mobile marketing landscape, it is an ongoing challenge to continually build customer engagement and minimise the risk of churn. Marketers have numerous mobile
Read more
All posts