Login
Book a demo
,

Increasing Wallet Share during the 2022 World Cup

Nov 25 2022
6 min

With the 2022 World Cup in full swing, it’s an incredible opportunity for SBG operators to boost wallet share with their players.

With 5 billion people expected to watch the World Cup in Qatar and 43% of football fans planning to place bets during the tournament, the potential revenue growth is significant. 

Check out our infographic for some insights into player behaviour and what this could mean for increasing wallet share with your audience.

Click the image to download a PDF version.

To learn more about how you can use personalised player experiences to drive engagement and boost wallet share, get in touch to request a demo.

 

 

 

Sources:

https://www.fifa.com/

https://m.skybet.com/football/world-cup-2022/event/22514761

https://www.sportspromedia.com/news/fifa-2022-world-cup-qatar-tv-audience-viewers-gianni-infantino/

https://theconversation.com/world-cup-online-betting-is-the-highest-its-ever-been-98507

https://www.idnow.io/blog/a-wintertime-world-cup-and-its-impact-on-online-betting/

 
Click to download our guide to increasing eCommerce conversions and retention.

Our Latest Blogs

 

feature-img
customer experience
Mar 11 2024
11 min
Gamification-Based Loyalty Strategies: Push vs Pull Marketing
Gamified experience is extremely pivotal in distinguishing between push vs pull marketing strategies. How do these approaches integrate into your marketing campaigns to enhance brand loyalty and
Read more
feature-img
customer experience
Mar 11 2024
11 min
Customer Analytics Software for iGaming: Get into your Players’ Minds
Numbers need to match insights, insights lead to action, and action drives success. In the fast-paced world of iGaming, understanding the player is key to staying ahead. Enter Customer Analytics
Read more
feature-img
customer experience
Mar 11 2024
7 min
Demystifying Gamification and Loyalty in the Booming LATAM Market (Insights from John Smith)
The Latin American (LATAM) gambling market is experiencing explosive growth and attracts significant attention from operators worldwide. However, this area is currently experiencing many changes.
Read more

Get the latest Updates