Southbank Centre, London

Thursday, October 19th 2023

iGaming 2024

The Future of iGaming

Looking to the Future: The Continuous Evolution of Player Engagement

Join us for our highly-anticipated second annual iGaming gathering, set against the picturesque backdrop of London’s Southbank Centre. Mark your calendars for Thursday, October 19th, and get ready for an unforgettable experience.

Meet the Speakers

CEO of Livescore

Sam Sadi has 25 years of experience as a CEO, working across betting brands and sports books, before becoming CEO of LiveScore Group in 2019. Since taking the hotseat just before the pandemic, Sam has overseen huge growth.

The success stems from a unique strategy to connect each arm of the business, creating an ecosystem which delivers everything a sports fan desires under one trusted brand.

Joanna Beaton
Head of CRM of kwiff

Joanna brings a wealth of online marketing expertise spanning more than a decade to her professional journey. Her passion for Marketing and CRM leads her to harness technology, elevating customer engagement and extending customer lifetime value.

Joanna’s unwavering commitment revolves around propelling not only herself but also her teams towards continuous progress, with an unwavering dedication to keeping the customer experience at the core of her endeavors.

Adrian Caprita
CRM and VIP Director of Superbet

Adrian boasts almost a decade of experience in the SBG industry, coupled with an impressive eight-year track record in CRM. In his role as the CRM and VIP Director at Superbet, Adrian draws upon his extensive expertise to craft and execute CRM strategies.

He skillfully oversees the VIP programs, a pivotal component of Superbet’s operations, especially as the company has entered new markets and intensifies its commitment to enhancing customer engagement.

John Smith
VP of Sales - Gamification and Loyalty of Xtremepush

John Smith is the visionary CEO of recently acquired Thunderbite, leading the charge in the iGaming industry’s Free-to-Play (F2P) revolution. Under his leadership, Thunderbite’s games are responsive, allowing them to be enjoyed anytime, anywhere.

With John’s innovative spirit, the company has redefined the iGaming landscape, setting new standards for player engagement and customization.

Tom Dyson
Tom Dyson
Head of Gaming Managed Services at EveryMatrix

Tom’s experience in the gaming industry spans for over a decade, working across multiple impressive brands that deal with the many diverse aspects of gaming.

Before becoming Head of Gaming Managed Services at EveryMatrix, Tom has worked with marketing, retention, and operations departments as a consultant for numerous businesses providing valuable insights on how to optimise business in a highly competitive market.

Event Schedule

2:00 pm –
2:30 pm


2:00pm – 2:30pm: Registration

Badge collection with tea and coffee available

2.30 pm –
2:45 pm

Welcome Intro by Rob Pryce

2:30pm – 2:45pm: Welcome Intro by Rob Pryce

2:45 pm –
3:45 pm 

Panel:  Player Engagement 2.0 – Turning Visitors into Loyal Players

2:45pm – 3:45pm: Panel – Player Engagement 2.0 – Turning Visitors into Loyal Players

With: Joanna Beaton, Head of CRM; Kwiff
Adrian Caprita, CRM & VIP Director, Superbet
Tom Dyson, Head of Gaming Managed Services; EveryMatrix

3:45 pm –
4:15 pm

Coffee Break and Networking

3:45pm – 4:15pm: Coffee Break and Networking

4:15 pm –
4:45 pm

Xtremepush Interview:  Rob Pryce, CRO, and John Smith, VP of Sales – Gamification

4:15pm – 4:45pm: Xtremepush Interview:  Rob Pryce, CRO, and John Smith, VP of Sales – Gamification

4:45 pm
5:30 pm

Fireside Chat with Sam Sadi, CEO of LiveScore and Tommy Kearns, CEO of Xtremepush

4:45pm – 5:30pm: Fireside Chat with Sam Sadi, CEO of LiveScore and Tommy Kearns, CEO of Xtremepush

5:30 pm –
8:00 pm

Let’s Network!

5:30pm – 8:00pm: Let’s Network!

Drinks and canapés 

What Went Down Last Year

In 2022 we had a look at the future of the industry in “SBG 2023: Transforming the Player Experience”.

Speakers from Livescore, Superbet, Grace Media, Low6, and Vaix dove into the world of player experiences and looked at how to push the boundaries.

Our room was filled with experts from the industry, including attendees from Oddschecker, Paddy Power, Flutter Entertainment, SBC Gaming, and many more.

If you want to be part of it this year, you better get in early!