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SBC Americas '25

Visit us at SBC Americas at the Broward County Convention Center! Stop by Stand D90 to meet our team. We look forward to connecting with you!

Register now

Sign up now. Don't miss out !

Register here

Join us at SBC Americas, taking place at the Broward County Convention Center!

We’re excited to connect with industry leaders and innovators from across the Americas. Be sure to visit us at Stand D90 where our team will be showcasing the latest developments, answering your questions, and exploring opportunities to collaborate.

We look forward to seeing you there!

WHERE

Broward County Convention Center, Fort Lauderdale, Florida

View on map

When

May 13-15, 2025

Register

Become a part of our community by signing up now and ensure your place in our upcoming event. Don't miss out on this opportunity to connect and engage with like-minded individuals.

Agenda

From CRM's next evolution to the rise of AI agents and the future of player incentives—this is where iGaming leaders get real about what’s working, what’s next, and what’s no longer enough.

  • Event Day

1:30pm - 2:00pm

Arrival and Registration 

Refreshments, check-in and networking

2:00pm - 2:15pm

Welcome

Rob Pryce, Chief Revenue Officer, Xtremepush

2:15pm - 3:15pm

Panel Session: The New Age of CRM: Are you engaging your players or are you just managing them?

Moderator: Rob Pryce, Chief Revenue Officer, Xtremepush. 
Lucy Neylin, Strategic Services Lead, Xtremepush.
Bryan McElvaney, Senior Director Digital Engagement, Fanatics Betting & Gaming.
Andreas Hartmann, Co-Founder, CEO, VAIX a Sportradar Company.

 

3:15pm - 3:45pm

Keynote: The Rise of AI Agents: Are You Ready for the Next Evolution of CRM?

Yuval Dvir, Global Director of Online Platforms and Ecosystems, Google

3:45pm - 4:15pm

Break

Refreshments & Networking

4:15pm - 5:00pm

Fireside Chat 

Tommy Kearns, Chief Executive Officer, Xtremepush chats with Scot McClintic, Chief Operating Officer, Fanatics Betting & Gaming

5:00pm - 5:15pm

Closing Remarks

Tommy Kearns, Chief Executive Officer, Xtremepush

5:30pm - 7:30pm

Networking & Drinks Reception

Drinks & Canapes 

Xtremepush Atendees

Meet our Xperts at SBC Americas. These individuals are not just experts; they are passionate leaders eager to share their journeys, challenges, and successes.

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Tommy

Tommy

Kearns

CEO and Co-founder

Tommy

Tommy Kearns

CEO and Co-founder

Tommy Kearns is a vastly experienced commercial leader with over 16 years’ experience and expertise working in the technology, multichannel marketing and mobile app spaces across Ireland, the UK, the Caribbean, Latin America and the United States. 

He is CEO and co-founder of Xtremepush, the leading leading customer engagement, data and personalisation platform with a global portfolio of enterprise clients.

Read more

morten

Morten

Tonnesen

Chief Growth Officer

morten

Morten Tonnesen

Chief Growth Officer

Tommy Kearns is a vastly experienced commercial leader with over 16 years’ experience and expertise working in the technology, multichannel marketing and mobile app spaces across Ireland, the UK, the Caribbean, Latin America and the United States. 

He is CEO and co-founder of Xtremepush, the leading leading customer engagement, data and personalisation platform with a global portfolio of enterprise clients.

Read more

Rob

Rob

Pryce

Chief Revenue Officer

Rob

Rob Pryce

Chief Revenue Officer

Rob Pryce is a senior business leader with over 20 years’ worth of sales, commercial and operational experience in the technology and digital sectors.

He has held senior positions at global companies like Microsoft, where he served as European lead for Sales Strategy and Brand, and Quantcast, where he established the EMEA Account Management and Customer Success teams. 

Read more

will

William

Morris

Director of Sales

will

William Morris

Director of Sales

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robbiie

Robbie

Sexton

Director of B2B Partnerships

robbiie

Robbie Sexton

Director of B2B Partnerships

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ashley

Ashley

D'Onofrio

Director of Account Management

ashley

Ashley D'Onofrio

Director of Account Management

Read more

brandon

Brandon

Asgeirsson

North & South America Executive Team Lead - Sales Manager

brandon

Brandon Asgeirsson

North & South America Executive Team Lead - Sales Manager

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laura

Laura

Collins

Account Manager Team Lead

laura

Laura Collins

Account Manager Team Lead

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jen

Jennifer

Chiu

Account Manager

jen

Jennifer Chiu

Account Manager

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alvaro

Alvaro

Camargo

Country Manager Brazil

alvaro

Alvaro Camargo

Country Manager Brazil

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charlie

Charlie

Mather

Account Executive

charlie

Charlie Mather

Account Executive

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mic

Michael

Di Gangi

Account Manager

mic

Michael Di Gangi

Account Manager

What you might have missed at the last summit...

FAQ

  • What is XPert Summit?

    XPert Summit is an exclusive industry gathering designed to bring together thought leaders, innovators, and experts from the CRM, iGaming, and technology sectors.

  • When and where is the conference taking place?

    XPert Summit 2025 will take place on 8th May 2025 at the Buffini Chao Deck at the National Theatre in London, UK.

  • Who should attend?

    Senior Executives, marketing professionals within the CRM, iGaming, and technology sectors.

  • Is the event in-person, virtual, or hybrid?

    This event is in-person

  • Where is the venue located?

    Buffini Chao Deck at the National Theatre.

    National Theatre, Rooftop, London SE1 9PX.

    The Buffini Chao Deck is located on level three of the National Theatre building. There are four lifts which can be taken to this level or there is the main staircase.

  • How can I get to the venue?

    The Buffini Chao Deck is a London rooftop event venue at the National Theatre, on the Southbank, just minutes from Covent Garden, the West End and Waterloo Station.

    Visit the National Theatre website for more information.

  • Is there parking available?

    The National Theatre has its own underground car park beneath the building - find out more about opening times and prices on the National Theatre website.

    Guests can take a lift from the basement (with access to and from the car park) straight up to level three, where the Buffini Chao Deck is located. Please note we are unable to reserve parking.

  • What are the closest hotels?

    The Mondrian London:
    Located a short walk along the Southbank.

    Sea Containers London:
    Situated close to the National Theatre.

    The Corinthia Hotel:
    A luxury option within easy reach.

    Park Plaza Westminster Bridge London:
    Offering views of the Houses of Parliament.

    Waterloo Travelodge:
    A more budget-friendly option near Waterloo Station.

  • How do I register?

    You can register for XPert Summit 2025 via the registration on the website.

  • What are the ticket prices?

    Tickets are complimentary

  • Will I receive a confirmation after registering?

    Yes, you will receive an email confirmation with your registration details within 24 hours of completing the registration process. Please check your spam or junk folder if you do not see it in your inbox

  • Where can I find the conference schedule?

    We are currently finalizing the conference schedule. It will be available on the event website at once it's ready. Registered attendees will receive an email notification when it goes live.

  • Who are the speakers and panelists?

    We are currently finalizing the conference schedule. It will be available on the event website at once it's ready. Registered attendees will receive an email notification when it goes live.

  • Will sessions be recorded and available later?

    Sessions will not be recorded. We encourage attendees to take notes and engage in real-time to make the most of the conference experience.

  • What should I bring to the conference?

    We recommend bringing:

    Photo ID for registration
    Business cards for networking
    A notepad and pen for taking notes

  • Will there be networking opportunities?

    Yes, there will be dedicated networking sessions throughout the day.

  • Can I exhibit or sponsor the event?

    At this time, we are not offering exhibition or sponsorship opportunities.

  • Will there be food and refreshments?

    Yes! Food and refreshments will be provided throughout the event, including tea, coffee, and water on arrival, a scheduled coffee break, and canapés during the networking reception.

    Please share any dietary requirements ahead of the event, and we will do our best to accommodate them.

  • Is the venue accessible for people with disabilities?

    Yes, the Buffini Chao Deck at the National Theatre is fully accessible. There are four lifts providing access to Level Three, and the venue offers step-free access. If you have specific accessibility requirements, please contact Serena Chander at serena.chander@xtremepush.com.

  • What is the dress code?

    The dress code for XPert Summit 2025 is business casual.

  • Who can I contact for more information?

    For any further inquiries, please contact Serena Chander at serena.chander@xtremepush.com.