Guide: The multichannel playbook for the publishing and media industry

How to deliver dynamic, personalised content at speed and scale on every device and channel.

Your brand can roll out big multichannel use cases and start achieving tangible results in just 3 months or less. We know because we’ve helped others do exactly that.

We’ve put together this guide to demystify multichannel campaigns and show you what’s possible. Everything in it is based on our practical experience of working with leading digital publishers. It contains actionable advice that will help you acquire, engage and retain more readers.

It looks in-depth at a number of industry-specific use cases designed to help you execute core business goals.

Download the playbook now to learn:

• How to onboard app users smoothly and increase engagement
• How to boost time spent in-app and on-site
• How to choose the best marketing channels for your brand
• How to re-engage dormant readers
• How to deliver relevant and personalised content