social media marketing

The Xtremepush integration with Segment is live
The complete digital engagement platform meets the industry-leader in data acquisition and management Xtremepush is delighted to announce that the integration with Segment is now live and available to use. The two teams of developers have been working hard to bring it to fruition, expanding the possibilities and potential of both client bases. WHAT IS […]

Multi-Channel Marketing: How best to drive sale conversions
Consistent branding across marketing channels is imperative, and we are not just talking logos. Brand identity flows from the aesthetics of your campaigns through to the message, tone and pitch. Research finds that a consistent brand presentation across all marketing platforms increases revenue by up to 23% (source). Why is branding important? Brand identity is […]

Brand Identity: Keeping the brand consistent across Multi-Channel Marketing Campaigns
Consistent branding across marketing channels is imperative, and we are not just talking logos. Brand identity flows from the aesthetics of your campaigns through to the message, tone and pitch. Research finds that a consistent brand presentation across all marketing platforms increases revenue by up to 23% (source). Why is branding important? Brand identity is […]

Why Facebook Messenger is your next best engagement channel…
Ever since the emergence of social media, brands have been quick to utilise these platforms to promote their products and services. Social Media platforms have mostly obliged by providing brands with specific business accounts and the ability to build an organic following. This has provided a reliable route to reach organic followers and subscribers, as […]